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>Customer Experience as one of the key new paradigm of the automobile

Customer Experience as one of the key new paradigm of the automobile

March 29th, Friday
Conference
  • Learn how digital technologies are changing the customer journey within the automotive industry from purchase to constant engagement throughout the vehicle lifecycle
  • Explore how customer experience impacts the automotive business and customer engagement by building brand loyalty – or killing it
  • Understand recent developments in the digital lifestyle e.g. the proliferation of smart assistants, smart cities and business ecosystems that will impact the customer experience and expectations

/Connectivity, Mobility and Autonomous Services OEM/